Maggie Vail started her career in 1994, when she was just 19 years old, at the preeminent independent label Kill Rock Stars. She oversaw the radio, publicity, and advertising departments for years, booked tours, and project managed releases. She also signed numerous groundbreaking bands, including Mika Miko, Erase Errata, Grass Widow and New Bloods. Rising from mail order to vice president by the end of her tenure, Maggie worked on literally hundreds of records by artists such as Bikini Kill, Elliott Smith, The Decemberists, Sleater-Kinney, Deerhoof, and Gossip in the 17 years she was with the label.
She joined the board of nonprofit CASH Music in 2007. CASH’s mission is to empower artists to become sustainable in the digital age. To that end, they build free, open source digital tools and pair with them with educational resources for artists. Maggie left Kill Rock Stars in July of 2011 to move into a full time partnership with CASH founder Jesse von Doom as co-executive directors. Together they worked on projects with hundreds of artists and labels including Run The Jewels, De La Soul, Boyz II Men, TLC, The Lumineers, Mom & Pop, and Polyvinyl. When von Doom left in June 2017 she remained on as the sole executive director.
Maggie is the label manager of Bikini Kill Records, bass player of the band Hurry Up, DJ Magic Beans, and part of the all-women DJ troupe Strange Babes, who have a radio show on XRAY.fm. She was one of the organizers of the first Ladyfest in 2000. Maggie has also been in dozens of bands over the past 30 years, most notably Bangs from 1997-2003. Maggie is serving her second year as a governor with the Pacific Northwest Chapter of the Recording Academy (GRAMMYs®).